Schmitz-Horning Company Made Beautiful Landscape Wallpapers

January 28, 2021

By Janet Dodrill

Cleveland, Ohio wallpaper manufacturer, Schmitz-Horning Company (1905-1964), designed and produced beautiful high quality wall murals and panoramics for homes and institutions. Here is a selection of just of few landscape designs from their 1941-1942 catalog, “Scenic and Sectional Wall Paper.”

The company produced large-scale chromolithographs and was maker to Kro-Mura, San-Kro-Mura, and Venwood wallpaper brands.

Copyright article and images. All rights reserved. Not to be used without permission.

Treasure Island, no. 8044 natural coloring on Rachelle, five sections each 40" wide by 80" high, by Schmitz-Horning Co.

Treasure Island, no. 8044 natural coloring on rachelle, five sections each 40″ wide by 80″ high, by Schmitz-Horning Co.

The Woodland, no. 367, two sheets each 36" high by 60" wide, by Schmitz-Horning Co.

The Woodland, no. 367, two sheets each 36″ high by 60″ wide, by Schmitz-Horning Co.

The Heron, no. 608, natural on off-white ground, two section each 40 inches wide by 60 inches high, by Schmitz-Horning Co.

The Heron, no. 608, natural on off-white ground, two section each 40 inches wide by 60 inches high, by Schmitz-Horning Co.

The Forest, no. 601, two sections each 40" wide by 60" high, by Schmitz-Horning Co.

The Forest, no. 601, two sections each 40″ wide by 60″ high, by Schmitz-Horning Co.

Sierras, no. 363, three sheets each 36" high by 60" wide, by Schmitz-Horning Co.

Sierras, no. 363, three sheets each 36″ high by 60″ wide, by Schmitz-Horning Co.

Ming Floral, no. 8036, turquoise ground, four sections each 40" by 80", by Schmitz-Horning Co.

Ming Floral, no. 8036, turquoise ground, four sections each 40″ by 80″, by Schmitz-Horning Co.

Larkspur, no. 8020, pastel colors on light yellow, three sections each 40" by 80", by Schmitz-Horning Co.

Larkspur, no. 8020, pastel colors on light yellow, three sections each 40″ by 80″, by Schmitz-Horning Co.

Elysia, no. 8032, pastel colors on old ivory, five sections each 40" by 80", by Schmitz-Horning Co.

Elysia, no. 8032, pastel colors on old ivory, five sections each 40″ by 80″, by Schmitz-Horning Co.

Die Niederlaender, no. 410, two sheets each 40" high by 60" wide, by Schmitz-Horning Co.

Die Niederlaender, no. 410, two sheets each 40″ high by 60″ wide, by Schmitz-Horning Co.

Chinese Floral, no. 80733, full color on wedgewood, four sections each 40" by 80", by Schmitz-Horning Co.

Chinese Floral, no. 80733, full color on wedgewood, four sections each 40″ by 80″, by Schmitz-Horning Co.

Chinese Embroidery, no. 808014, pastel colors on ivory grass cloth ground, two sections each 40" by 80", by Schmitz-Horning Co.

Chinese Embroidery, no. 808014, pastel colors on ivory grass cloth ground, two sections each 40″ by 80″, by Schmitz-Horning Co.

Schmitz-Horning Co. 1941-1942 catalog, Scenic and Sectional Wall Paper.

Schmitz-Horning Co. 1941-1942 catalog, Scenic and Sectional Wall Paper.


Artists Christmas Cards sent to Warren Schmitz of Schmitz-Horning Co.

December 17, 2020

By Janet Dodrill

Who doesn’t have an appreciation for an artist’s handmade Christmas card, or one displaying their artwork?

My grandfather, Warren R. Schmitz, who ran the Schmitz-Horning Company (1905-1964) from 1938-1964 received Christmas cards from artists who were either associated with the company or family friends, including Harvey Stief, Walter Sinz, and Charles Reiffel. Here are a few examples of the wonderful artwork on cards he received from them in the 1930s and 1940s.

Copyright article and images. All rights reserved. Not to be used without permission.

charles reiffel christmas card

Charles Reiffel

walter sinz christmas card

Walter Sinz

walter sinz christmas card

Walter Sinz

walter sinz christmas card

Walter Sinz

walter sinz christmas card

Walter Sinz

harvey stief christmas card

Harvey Stief

harvey stief christmas card

Harvey Stief

harvey stief christmas card

Harvey Stief

harvey stief christmas card

Harvey Stief


Schmitz-Horning Company Wall Frieze Patent

September 28, 2020

By Janet Dodrill

Schmitz-Horning Company, a well-established Cleveland wall covering printing firm, 1905-1964, had a patent granted in 1906, from the United States Patent Office, for the printed frieze for walls. It was signed by co-owners Hugo M. Schmitz I (my great-grandfather, 1867-1938), president, artist and lithographer, and William Horning, artist and lithographer, along with Warren R. Cox, head salesman.

Printed frieze for walls patent granted to the Schmitz-Horning Co., 1906, drawing 1. Photo: Google Patents

Printed frieze for walls patent granted to the Schmitz-Horning Co., 1906, sheet 1. Photo: Google Patents

Printed frieze for walls patent granted to the Schmitz-Horning Co., 1906, drawing 2. Photo: Google Patents

Printed frieze for walls patent granted to the Schmitz-Horning Co., 1906, sheet 2. Photo: Google Patents

The patent information:
http://www.google.com/patents/US830931

Copyright article and images. All rights reserved. Not to be used without permission.


Frieze by Schmitz-Horning Co. Based on Henry G. Keller Painting

June 30, 2020

By Janet Dodrill

The Garden of the Gods, No. 362, wall frieze, Schmitz-Horning Co. 1912 catalog, from the painting by Henry G. Keller

The Garden of the Gods, No. 362, wall frieze, Schmitz-Horning Co. 1912 catalog, from the painting by Henry G. Keller

American artist Henry G. Keller (1869-1949) designed works for Cleveland’s Schmitz-Horning Company, a wallpaper manufacturer. A frieze, which appeared in a 1912 catalog (from our Schmitz family archive), The Garden of the Gods (the gateway, with Pike’s Peak in the distance), No. 362, was from the painting by Henry Keller. The pattern was made-up of a sequence of six sections, 36 inches wide by 15 feet repeat. These wall decorations had unlimited uses, as the catalog states, in both residences and public places such as hotels, restaurants, theaters and club rooms.

henry g keller

Henry Keller, ca. 1920 (source: Archives of American Art, Smithsonian Institution)

I am in the process of researching the painting, and will update this post with anything I discover.

Henry Keller was born the same year as my great-grandfather, Hugo Max Schmitz, co-founder and president of Schmitz-Horning, which was founded in 1905. Based on that, Mr. Keller must have been in between the ages of 36 and 45 when the wall frieze was manufactured.

Copyright article and images. All rights reserved. Not to be used without permission.

Resources:

Photo, Henry Keller, ca. 1920 / unidentified photographer. Henry G. Keller papers, Archives of American Art, Smithsonian Institution
http://www.aaa.si.edu/collections/images/detail/henry-keller-6384

Schmitz Family Archives

Detail, The Garden of the Gods, frieze, Schmitz-Horning Co.

Detail, The Garden of the Gods, frieze, Schmitz-Horning Co., chromolithograph


The Rhyme of a Run, Schmitz-Horning Co.

May 30, 2020

By Janet Dodrill

A 1907 nursery rhyme book, named The Rhyme of a Run (Published by Blackie & Sons Ltd., London), featured lovely illustrations by Florence S. Harrison of England. She was a prominent art nouveau-style children’s book illustrator of the times.

Schmitz-Horning Company (1905-1964) of Cleveland, Ohio offered the illustrations (copyrighted 1911), along with other well-know, nursery rhymes of the time, in high quality color lithographic wall murals in an early catalog of wallpaper and friezes.

These are beautifully-rendered and printed lithographs and they were published with agreement with the H.M. Caldwell Co. (1896-1914), a publishing company in New York and Boston. I do not know if which skilled Schmitz-Horning artist reproduced the illustrations onto lithographic plates.

Luckily, we had this shown below set in the family. They were used by a cousin who used them when she taught in the classroom. She had them laminated which helped to preserve them. It is the only know set in our (Schmitz) family.

The catalog description reads:
The Rhyme of a Run (Copyrighted 1911)

A series of six panels from The Rhyme of a Run. A fascinating decoration for the nursery, showing the downfall of the little boy that stole the plums.

Published by special arrangement with the H.M. Caldwell Co.

Six panels to the set, each eleven by twenty-eight inches. Sold only by the set.

The book, The Rhyme of a Run, which contains the complete set of these rhymes illustrated in colors, can be obtained from your local bookseller or from the publishers, the H.M. Caldwell Co., New York and Boston.

the-rhyme-of-a-run-schmitz-horning-co-catalog-page

Schmitz-Horning Co. Panoramic Friezes Wall Decorations catalog, page 34. Published by special arrangement with the H.M. Caldwell Co., 1911, New York and Boston

Schmitz-Horning Co. color lithograph wall mural, catalog no. 45

Schmitz-Horning Co. color lithograph wall mural, catalog no. 45

Schmitz-Horning Co. color lithograph wall mural, catalog no. 46

Schmitz-Horning Co. color lithograph wall mural, catalog no. 46

Schmitz-Horning Co. color lithograph wall mural, catalog no. 47

Schmitz-Horning Co. color lithograph wall mural, catalog no. 47

Schmitz-Horning Co. color lithograph wall mural, catalog no. 48

Schmitz-Horning Co. color lithograph wall mural, catalog no. 48

Schmitz-Horning Co. color lithograph wall mural, catalog no. 49

Schmitz-Horning Co. color lithograph wall mural, catalog no. 49

Schmitz-Horning Co. color lithograph wall mural, catalog no. 50

Schmitz-Horning Co. color lithograph wall mural, catalog no. 50

Above photos: Schmitz family archives


the-rhyme-of-a-run-book-cover-florence-harrison

The Rhyme of a Run, book cover, Published by Blackie & Sons Ltd., London, 1907

the-rhyme-of-a-run-book-illustration-florence-harrison

The Rhyme of a Run, book illustration, 1907

the-rhyme-of-a-run-book-illustration-florence-harrison

The Rhyme of a Run, book illustration, 1907

the-rhyme-of-a-run-book-illustration-florence-harrison

The Rhyme of a Run, book illustration, 1907

Above photo credits: Jonkers.com (cover) and Etsy/enmauricebooks


Copyright article and images. All rights reserved. Not to be used without permission.

Resources:

Schmitz-Horning Co. Panoramic Friezes Wall Decorations catalog, page 34

The English Catalogue of Books, Page 125, Google Books

Jonkers Rare Books

Wikipedia.org/wiki/Florence_Harrison

Etsy/enmauricebooks


Schmitz-Horning’s Wells Fargo Scenic Wallpaper

February 29, 2020

By Janet Dodrill

Wells Fargo was a scenic wallpaper pattern manufactured by the Schmitz-Horning Company of Cleveland, Ohio. The pattern can be seen in the late 1950s company line and catalog, Murals of America. It was available in two ink color options and two paper colors choices, pattern numbers 77411, 77412, 77421, and 77422.

The Cleveland History Center of Western Reserve Historical Society has a complete set of this pattern in their collection. Another pattern in the same style and color schemes and by the same artist, was called Anchor Inn. It was considered a companion to Wells Fargo and could be used in the same room if ordered in the same run.

Recently, someone in Pennsylvania contacted me who purchased the Wells Fargo wall mural set from an auction in New Jersey, still in the original box.

Paul A. Meunier, an artist at Schmitz-Horning in the 1930s, who became president of Cleveland’s R.E. May, Inc. (lithographic plate company), had a personal collection of lithographs, and in a 1960s company catalog photo taken in the office, a framed version of the Wells Fargo mural can be seen hanging on the wall.

Specifications (Murals of America catalog):
A washable scenic paper in four sections each 40″ wide by 80″ high. It is a self-finishing “vignette” style mural. The wings L & R are printed on one section which must be cut apart. Lowest point of design starts 6″ from bottom of the paper and extends 45″ high, leaving 29″ of background above highest clouds. Background sections are available to file in at ends, top, and bottom of the mural.

Copyright article and images. All rights reserved. Not to be used without permission.

Murals of America by Schmitz-Horning

Murals of America by Schmitz-Horning.

Schmitz-Horning Company Wells Fargo scenic wall mural pattern number 77411

Schmitz-Horning Company’s Wells Fargo scenic wall mural pattern, no. 77411.

Schmitz-Horning Company Wells Fargo scenic wall mural pattern number 77411 detail

Schmitz-Horning Company’s Wells Fargo scenic wall mural pattern, no. 77411, detail.

Schmitz-Horning Company Wells Fargo scenic wall mural pattern 77411 detail

Schmitz-Horning Company’s Wells Fargo scenic wall mural pattern, no. 77411, detail.

Schmitz-Horning Company Wells Fargo scenic wall mural pattern number 77412

Schmitz-Horning Company’s Wells Fargo scenic wall mural pattern, no. 77412.

Schmitz-Horning Company Wells Fargo scenic wall mural pattern number 77421

Schmitz-Horning Company’s Wells Fargo scenic wall mural pattern, no. 77421.

Schmitz-Horning Company Wells Fargo scenic wall mural pattern number 77422

Schmitz-Horning Company’s Wells Fargo scenic wall mural pattern, no. 77422.

Schmitz-Horning Company Anchor Inn scenic wall mural pattern number 77311

Schmitz-Horning Company’s Anchor Inn scenic wall mural pattern, no. 77311, a companion paper by the same artist and using the same color schemes.

Murals of America by Schmitz-Horning Wells Fargo pattern

A photograph of the Wells Fargo pattern in Schmitz-Horning Company’s Murals of America catalog.
Catalog description: Wells Fargo is a self-finishing vignette 12′ 8″ in length. It will cut down for shorter walls or will center nicely on much longer walls. There is excellent detail in this mural of a frontier town.

wells fargo mural at r e may litho plate company

Wells Fargo mural hanging in the offices of R.E. May, Inc. litho plate company as shown in this photo from a 1960s catalog. (Source: remay.com)


Original Wall Mural Designs from Schmitz-Horning Company

January 29, 2020

By Janet Dodrill

Beautiful original scenic wall covering designs, in a variety of mediums, such as watercolor, guoache, and oil, on paper or illustration board, from the Schmitz-Horning Company (1905-1964), discovered in the Hugo M. and Warren R. Schmitz family archives.

Copyright article and images. All rights reserved. Not to be used without permission.

Wall Mural Design Panels for Schmitz-Horning-Company, Floral Garden by Hugo Max Schmitz, early 1900s.

Wall Mural Design Panels for Schmitz-Horning-Company, Floral Garden by Hugo Max Schmitz, early 1900s.

Original Scenic Wall Covering Design by Artist, Havenstein

Original Scenic Wall Covering Design by Artist, Havenstein.

schmitz-horning company wallpaper design color palette

Color Palette.

Original Scenic Wall Mural design Schmitz-Horning Company

Original Scenic Wall Mural design, Artist Unknown, Schmitz-Horning Company.

schmitz-horning company wallpaper design color palette

Color Palette.


Early Postcard of Schmitz-Horning Co. Wallpaper Pattern

December 29, 2019

By Janet Dodrill

On an eBay search for Schmitz-Horning Company items, I found this postcard portraying one of their bathroom wallpapers, a windmill pattern, from an early catalog (1909-1910).

Until this discovery, I was not aware of the postcard or the company’s attempts at the marketing of their wallpaper.

The postcard reads:
The Windmill
No. 605
A practical bath room decoration, made in Delft blue. Two sections, each 20 inches wide and 60 inches high. Must be alternated to match. Sold by the section
The Schmitz-Horning Co.
Panoramic Friezes
Cleveland, Ohio

It is postmarked Rochester, NY, 1909, with a one cent stamp. The eBay seller shipped it from Pennsylvania.

The Schmitz-Horning Company, a Cleveland-based wall covering manufacturer, was in business from 1905 to 1964. Co-founded by my great-grandfather, Hugo M. Schmitz, it was later run by my grandfather, Warren R. Schmitz.

Copyright article and images. All rights reserved. Not to be used without permission.

 

The Windmill, Schmitz-Horning Co. wallpaper pattern no. 605, postcard, front, 1909.

The Windmill, Schmitz-Horning Co. wallpaper pattern no. 605, postcard, front, 1909.

 

The Windmill, Schmitz-Horning Co. wallpaper pattern no. 605, postcard, back, 1909.

The Windmill, Schmitz-Horning Co. wallpaper pattern no. 605, postcard, back, 1909.

 

Schmitz-Horning Co. 1909-1910 catalog page, with wallpaper pattern The Windmill, no. 605.

Schmitz-Horning Co. 1909-1910 catalog page, with wallpaper pattern The Windmill, no. 605.


Schmitz-Horning Co. Letterhead 1907

September 23, 2019

By Janet Dodrill

Recently, I came across this ephemera paper item on eBay, a letter from The Schmitz-Horning Company (founded 1905) to a potential customer Danbury Fair, to accompany wall covering samples, typed on their letterhead, dated 1907. I was so happy to find this document because it contains historical information about the company that I did not know previously.

The Schmitz-Horning Co. letter to a potential customer on their letterhead, 1907

The Schmitz-Horning Co. letter to a potential customer on their letterhead, 1907.

The letter reads (copied as it appears):

May 8, 1907.

Secretary. Danbury Fair.

Danbury, Conn.

Dear Sir:

Per the request of Mr Frank Spellman we are sending you under separate cover sample of a three sheet for Knabenshues Air-ship. We have the same thing in a one sheet. This paper is copywrited under our own name and cannot be obtained from anyone else. The price of the three sheets is 6 cents per sheet, and on the one sheets it is 6 cents per sheet in lots up to 500 over that 5 cents per sheet. Hoping to have the pleasure of hearing favorably from you we are

Yours very truly.

The Schmitz-Horning Co.

Do you use any race paper? We have a complete line of the very latest.

The company administrators are listed at the top:

H.M. Schmitz, President

W.R. Cox, Vice President

Wm Horning, Treasurer

W.M. Cope, Secretary

The first three are also listed on Schmitz-Horning’s 1906 Frieze Patent.

Hugo Max Schmitz (my great-grandfather) and William Horning were co-founders of the Schmitz-Horning Company. Hugo was an artist and most likely met William, an artist and a lithographer, at Cleveland Art Club in the late 1890s. I found a Cleveland Plain Dealer newspaper article on an Art Club exhibit where they both exhibited. Warren R. Cox, shown as Vice President, was a relative and became head salesman. William M. Cope, listed as Secretary on the letterhead, was also a relative, and this letter brings forth my first understanding that he had any involvement in the company.

In researching the three-sheet sample named in the letter, Knabenshues Air-ship, I came across these air vessels in a 1914 Schmitz-Horning Co. catalog in the Sporting Panels series that was manufactured both in one sheet and in three sheets, which may be that one.

Sporting Panel pattern depicting aircraft by Schmitz-Horning Co.

Sporting Panel pattern depicting aircraft by Schmitz-Horning Co., 1914 catalog.

Additionally, at the bottom of the letter it mentions race paper. Could this possibly be the racing automobiles pattern that I discovered in the same catalog and series?

Sporting Panel pattern showing competing automobiles of the time on a race track or country road by Schmitz-Horning Co.

Sporting Panel pattern showing competing automobiles of the time on a race track or country road by Schmitz-Horning Co., 1914 catalog.

The address on the letterhead is Whitney Building, Power and Muirson Streets, Cleveland. The building housed many companies including machinists, foundries and lithographers. Power Street or Avenue no longer exists today. The company was in its own building on E. 82nd street by 1912.

Whitney Building, E. 12th and Power Ave., Cleveland, 1963. (Cleveland Public Library Photograph Collection)

Whitney Building, E. 12th and Power Ave., Cleveland, 1963. (Cleveland Public Library Photograph Collection)

The Schmitz-Horning Co. label dated from a 1912 catalog, from its newer address on E. 82nd Street, Cleveland.

The Schmitz-Horning Co. label dated from a 1912 catalog, from its newer address on E. 82nd Street, Cleveland.

schmitz-horning-company-cleveland-ohio-plant-about-1925

The Schmitz-Horning Company building, Cleveland, Ohio, about 1925.

Copyright article and images. All rights reserved. Not to be used without permission.


The Schmitz-Horning Co. Featured in Architect Magazine

June 23, 2019

By Janet Dodrill

Architect Magazine published an article online June 6, 2019, titled Wallpaper Motifs of the 20th Century. In the article, the Building Technology Heritage Library (BTHL) highlights 11 pioneers in the evolution of 20th century wallpaper styles and motifs.

Online viewable catalogs are embedded in the article. A scanned original Schmitz-Horning Co. 1920 San-Kro-Mura Wall Decorations full catalog is included, showing printed wallpaper panels and murals with themes including medieval tapestries, modern tiles, and floral motifs, and more.

It is evident that the diversity and skill of Cleveland’s Schmitz-Horning’s staff artists helped the company to create a beautiful variety of murals and scenic designs produced onto high quality washable and affordable chromolithographs.

Links:

Architect Magazine, Wallpaper Motifs of the 20th Century, June 6, 2019
https://www.architectmagazine.com/practice/wallpaper-motifs-of-the-20th-century_o

Schmitz-Horning Co 1920 San-Kro-Mura Wall Decorations catalog
https://archive.org/details/San-kro-muraWallDecorations

 

 

Schmitz-Horning Company’s Chinese Embroidery wall mural pattern from the San-Kro-Mura Wall Decorations catalog.

Schmitz-Horning Company’s Chinese Embroidery wall mural pattern from the San-Kro-Mura Wall Decorations catalog.

Schmitz-Horning Company’s Chinese Floral wall decoration pattern from the San-Kro-Mura Wall Decorations catalog.

Schmitz-Horning Company’s Chinese Floral wall decoration pattern from the San-Kro-Mura Wall Decorations catalog.

Schmitz-Horning Company’s The Nymph wall mural pattern from the San-Kro-Mura Wall Decorations catalog.

Schmitz-Horning Company’s The Nymph wall mural pattern from the San-Kro-Mura Wall Decorations catalog.

Copyright article and images. All rights reserved. Not to be used without permission.